STONE ISLAND SS18

THE SEQUEL BY XDEATHROW FEAT. BIRNIR & FLÓNI

Photography: Xdeathrow
Models: Birnir / Flóni
Clothing: Stone Island

A culture of research, experimentation, function and use are the matrices that have always defined Stone Island: the sportswear brand established in 1982 in Ravarino, in the Modena area, by the genius that is Massimo Osti, Art Director and Bolognese intellectual.

Destined to become a symbol of extreme research in fibers and textiles, applied to an innovative design, it is known as the brand that’s redefined the common understanding of sportswear. Having immediately become a cult phenomenon, still today it maintains its position as a contemporary point of reference for younger generations.

Stone Island’s strength lies in its unique capacity to work on the finished garment, via continuous experimentation with dyes and treatments created in the Sportswear Company’s color laboratory. A department capable of combining advanced technology, experience and human capacity, that over the years has developed more than 60,000 different dye recipes.

Stone Island established in 1982